Bilal Alwan
Founder and SEO Specialist, with the knowledge acquired over years of digital marketing and helping businesses reach their targets in the search results to be seen and boost sales.
Articles Published
Years Experience
Founding Member
About Bilal Alwan
Bilal Alwan is one of the Founding Members of Digital Marketing Tribe. As a dedicated member of the team, Bilal develops smart and creative SEO strategies that help his clients achieve their business goals.
Bilal attended the University of South Australia and has obtained several certifications from Google that support his credentials.
With a background in Human Resources, Bilal has a personal passion for education and training. He plays a major role in the DMT intern program, a program that has been running successfully for over three years.
- EducationUniversity of South Australia
- CertificationsGoogle certified in Search & Analytics
- BackgroundHuman Resources
- Founded DMT2017
- DMT Intern ProgramLeading for 3+ years
Articles by Bilal Alwan
35 articles on SEO, Google Ads, AI search and digital marketing strategy.
ChatGPT SEO: How to Make Your Website AI-Ready in 2026
ChatGPT SEO is the difference between being the answer ChatGPT gives and being invisible to it.
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How Much Does Google Ads Really Cost (2026 Guide)
Short answer: Google Ads cost varies greatly, but typically businesses can expect to pay $3–$5 per click, with conversion costs ra
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The Ultimate Guide to AI SEO & Generative Engine Optimization (GEO)
ChatGPT is leading the way for AI-generated content, see how you can use it to create SEO-friendly articles.
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Understanding Digital Marketing and Advertising Agencies
At the heart of the digital realm, digital marketing and advertising agencies emerge as the architects of success. But what exactl
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The Key PPC Metrics Every Business Should Track
Discover the crucial PPC metrics every business should track to optimise their campaigns and maximise ROI.
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Local SEO Guide
The Ultimate Guide to Local SEO by Digital Marketing Tribe provides comprehensive strategies and insights for optimis...
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Sydney SEO Strategy: Enhancing Your Online Presence in the Local Market
A well-planned Sydney SEO strategy is indispensable for businesses aiming to establish and grow their online presence...
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Navigating the Future: Top SEO Trends to Watch in 2024
As we look towards 2024, it’s clear that the SEO landscape is shifting dramatically. From the rise of AI and ma...
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SEO Pricing Breakdown: How Much Does SEO Really Cost?
Looking for an SEO agency? We can help! Digital Marketing Tribe specialises in SEO for brands who are looking to take...
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The DMT Guide to Understanding Google SERPs
To have a successful online presence, understanding Google SERPs and how to optimise for them is paramount. By implem...
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Why now is the best time to move from Universal Analytics to GA4
With universal analytics going away in June, you'll need GA4. Find out why now is the best time to switch
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Best Instagram Captions for Restaurants
Do you ever try coming up with a caption on Instagram or have seen a caption and said “Wow this is the best Instagram caption that
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Introduction to Google Ad Grants and Their Importance
For Australian non-profits, Google Ad Grants are more than just free advertising; they’re an essential tool for digital engagement
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Digital Marketing Tribe moves to Sydney
Digital Marketing Tribe is now in Sydney, find out how we can help your digital marketing needs here
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Our Go-to Social Media Strategies to boost your SEO
Often we seperate social media & SEO, however, what if we told you that combining them both can bring the strongest r...
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How to conduct an SEO Audit
The term “SEO audit” refers to taking stock of your website’s SEO status and identifying areas for improvement based on best curre
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Top SEO Plugins for WordPress in 2024
WordPress content management system (CMS) remains consistently popular due to the amazing opportunities for customisation and opti
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What Are The Top SEO Trends for 2024? Part 2
Spotting and understanding emerging SEO trends is crucial for any business wishing to maintain a successful long-term online prese
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A day in the life of a Copywriter - Copywriter in Adelaide
A copywriter’s life seems simple: write some ads, maybe a blog or two and jobs done, right?
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A day in the life of a Google Ads specialist - Google Ads specialist in Adelaide
Google Ads is a vital part of our business’s three pillars. We help businesses to target their ads specifically to users who’ve al
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Top SEO Trends For 2023
SEO is constantly evolving. What worked last year may not work this year, and what works this year may not work next year. That’s
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How to optimise your website for Christmas sales
Christmas is easily the busiest shopping season of the year. For businesses, this means there are more opportunities for profit th
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How to optimise your website for local searches
Owning a business isn’t all gumdrops and rainbows. It takes a lot of hard work. And when it comes to digital marketing, small busi
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A day in the life of an SEO specialist - SEO specialist in Adelaide
With terms like search engines, algorithms, and robot text files, SEO can really sound like an inhuman task. But the reality is th
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SEO for Wineries: Just about everything you need to know about SEO for your winery
It’s hard work keeping up with various digital marketing platforms. It’s even harder to know exactly where you need to invest your
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Ecommerce for wineries - How to sell my wine online
COVID-19 changed a lot of things. And while many of these changes weren’t positive, some most certainly were – like wineries shift
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How to promote your star wines on social media
Is there anything better than strolling through a vineyard, sipping a robust glass of red, while sampling the finest cheeses and q
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Google Ads metrics and what they mean
Do you know how old Google Ads is? Go on, take a guess. Seven? Ten?
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5 Google Ad hacks that’ll increase ROI
Trying to decide which marketing platforms to invest in can be really stressful. Like, really stressful. SEO, SEM, Facebook Ads, c
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Google Ads mistakes in 2022 – and how to avoid them
‘Google Ads never work for us!’
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2021 SEO changes – What You Need To Know
2020 to 2022. What a rollercoaster of years, amirite? And we don’t just mean the worldwide pandemic – we’re talking online, too.
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New Performance Reporting Update in Google My Business
Google My Business has launched new reporting update, see what they are and how to use them!
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Why you need to learn the basics of Digital Marketing
Throughout my time in digital marketing I have seen a number of accounts that don’t make a lot of sense to me. Google Ads for exam
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Increase recognition and traffic on to your winery website to maximise ROI
In the digital age that we now live in, everyone’s engaging on their smartphones and laptops, browsing through social media and pu
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9 Tips to Make The Most Out of Your E-Commerce Traffic
The market is in recession and with the current pandemic, many people are social distancing, with many people still under quaranti
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